Las Vegas Hilton needs New Name

Las Vegas Hilton will be ending its partnership agreement with Hilton at the end of the year, so it looks like the hotel will need to find a new name.

When I first heard this news I immediately thought the property should switch back to its former name: The International.

Another possibility is the hotel partnering with an established brand. As boring as it may be, the property becoming a Sheraton, Hyatt or Marriott is probably likely scenario.